Ars Technica notes that:
France has decided to try something… novel. The country will attempt to prop up the digital music industry by subsidizing legal music consumption by young people. Under the initiative, citizens between 12 and 25 years old will be able to purchase a “carte musique”—a prepaid card usable on subscription-based music websites. The card will come with €50 worth of credit, but customers only have to pay €25. The rest will be paid by the French government.
It is interesting to see a national government try a subsidy where out-and-out regulation has failed. But will it work?
It will be interesting to see how this goes. Thanks for sharing – I missed this story in the media.
thanks for your comment Alana 😉