Alex Burns on attention cascades

Over at his blog, Alex Burns has an excellent post on Google Ngram and its ability to map long-wave “attention cascades”:

I chose the literature on the Graeco-Armenian magus George Gurdjieff and the Russian journalist Pyotr Uspenskii (Ouspensky) for several reasons. It is a structured ‘body of work’ with primary sources, pupil narratives, and second- and third-generation commentaries. This segmentation means it can be compared with a range of authors and topics using bibliometrics, historical research, and anthropological methods. It anticipated themes of the 1960s Age of Aquarius and 1970s environmental movements. It grew endogenously after some specific events, such as the timed release of Gurdjieff’s authorised writings and the early popularity of Ouspensky’s neo-Theosophical writings on consciousness, mathematics, and comparative religion. The fluctuations in Google’s Ngram Viewer can be interpreted, in part, as the rise-and-fall of what Ouspensky called the ‘Fourth Way’ in the Human Potential movement and other subcultures. Continue reading